News

A Unique Collaboration – How a Top Med School Student And A Wine Accessory Importer Teamed Up To Create The Best ACT Test Prep Company On The Market

/ Arthur Morgan

Arthur Morgan, owner of wine-n-gear and California Champagne Saber Company, and Alexander Aabedi, Owner of Curvesetter Tutoring, MCAT Prep 528, and an MD Candidate and researcher in the Department of Neurosurgery at UCSF School of Medicine, started off as something much simpler – best friends. Roommates at UCLA, and studying and working in completely different spheres – Alex In tutoring and Arthur in Wholesale Wine Accessory imports – the two always knew a time would come where their separate talents would lend themselves to creating something entirely unique. After a year of collaboration, course formulation, and peer testing, The Strium...


Three Reasons Why Custom Logo Ice Buckets Are An Incredible Marketing Tool For Your Brand

/ Arthur Morgan

1. Branded Ice Buckets Look Great And They Give A Brand High-End Appeal Let’s get the obvious out of the way. Logoed Ice Buckets look incredible. Especially if customized in a custom pantone color that is unique to your brand. That, combined with a large logo on the front and back of the bucket, makes a brand pop. Because the cost-entry point for logoed ice buckets is higher than other promotion items like keychains or other disposable giveaways, the brand-statement made my an acrylic or metal ice bucket is much more meaningful. Logoed Ice Buckets are reserved to established brands...


How Wineries can Utilize a "Brand Story" to Boost Wine Sales and Build Brand Awareness

/ Arthur Morgan

The millennial marketplace gets captivated by a "brand story" that plays out through a combination of a UI friendly webstore, Instagram-heavy social media, and unique marketing of Promotional Products.  But what exactly is a brand story? A brand story is a theme that connects a brand across multiple platforms. In today’s world, where digital and physical marketplaces and advertising have collided, a brand story is more important than ever. It keeps a brand rooted and honest in a world where the multitude of media options can easily corrode a brand’s integrity. Once a brand is too diluted, take Michael Kors...


The 3 Best Custom Branded Promotional Products for Wineries

/ Arthur Morgan
A promotional item’s ROI increases exponentially with time and usage and its impression is more meaningful when the item correlates to the brand’s industry. For example, a promotional pen with a winery’s brand on it does not re-emphasize wine or wine drinking. With that said let’s examine the three best Promotional Products for Wineries and the Wine Industry: